Become a Lead Generation Specialist

Build Funnels That Attract, Capture & Convert Leads

Learn how modern businesses generate high-quality leads using paid ads, landing pages, automation, and CRM workflows.

Why This Workshop

Lead generation is the backbone of every business. This workshop teaches how to generate leads that sales teams actually want, not just form fills.

Who Should Attend

Growth marketers & sales professionals
Startup founders & entrepreneurs
Agency teams & freelancers
Students looking for high-demand skills

What You'll Achieve in 7 Days

Design complete lead generation funnels
Generate leads via paid & organic channels
Qualify and nurture leads effectively
Deliver sales-ready leads consistently
Set up lead tracking and analytics to measure quality and improve conversions.
Earn SkillMove Lead Generation Specialist Certification

7-Day Curriculum

Day 1

Lead Generation Fundamentals

  • What is lead generation today
  • Types of leads: MQL, SQL, HOT leads
  • Funnel psychology & buyer journey
Day 2

Offers & Lead Magnets

  • Creating irresistible lead magnets
  • Choosing the right offer for your audience
  • Webinar, ebook & free trial funnels
Day 3

Landing Pages & Forms

  • High-converting landing page structure
  • Form optimization & UX best practices
  • A/B testing basics
Day 4

Paid Lead Generation

  • Meta & Google lead campaigns
  • Lead forms vs landing pages
  • Budgeting & CPL optimization
Day 5

Organic & Content-Based Leads

  • SEO & social media lead strategies
  • Community & WhatsApp lead capture
  • Webinar & event funnels
Day 6

Lead Qualification & Automation

  • Lead scoring basics
  • CRM integration overview
  • Email & WhatsApp automation flows
Day 7

Live Funnel Build + Sales Handoff

  • Build a full funnel live
  • Lead quality audit
  • Sales handoff strategy
  • Certification assessment

Tools Covered

Landing page builders, CRM basics, automation tools, lead dashboards.

Certification

🎓 SkillMove Lead Generation Specialist Certificate